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(2011) Online communities and social computing, Dordrecht, Springer.
This paper develops e-cosmetic business-to-business solutions based on strategic value chain management analysis. Specifically, it first investigates the e-business adoption in the major activities involved in the cosmetic business based on strategic value chain analysis. Then, it decomposes these activities into a set of implementable business-to-business solutions. Finally, the implementation patterns of these solutions for the top ten companies are analyzed. The results will be helpful in accelerating e-business adoption in the cosmetic business.
Publication details
DOI: 10.1007/978-3-642-21796-8_21
Full citation:
Koblentz, M. , Wei, J. (2011)., Business-to-business solutions for the cosmetic industry, in A. Ant Ozok & P. Zaphiris (eds.), Online communities and social computing, Dordrecht, Springer, pp. 197-202.
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